Invest in the factory scaling a new fire-proof
building material.
CERLOS® Factory #1 is bringing a new Class A fire-rated building material to commercial scale. Investors now have ground-floor access to the first facility through a Reg CF offering.
The testimonials presented are the opinions of the individuals providing them. They may not represent the experience of all clients or investors and are not a guarantee of future performance or success. No compensation was provided for these testimonials unless explicitly stated.
US $1,000
Minimum Investment
+ 3.5% investor processing fee
$1.00
Per unit price
Reg CF
Offering Type
$62M
Total Capitalization
47%
EBITA MARGIN AT SCALE
100%
Pre-Sold
$1K
Minimum Investment
01 / The Investor Problem
Most investors get in too early — or too late.
Early-stage manufacturing is usually binary: bet on a concept at maximum risk, or wait until the meaningful appreciation has already happened. CERLOS® Factory #1 is neither — a first-factory opportunity in a category being created from the ground up.
$20B
U.S. siding & fascia market
4
+15
Patents filed
years of R&D since 2011
100%
of CERLOS® Factory #1 output pre-sold
January 2025 · Los Angeles
The Palisades and Eaton Fires were the costliest wildfire event in U.S. history. 16,000 structures destroyed. $250–$275B in economic damage.1,21. AccuWeather, “Los Angeles County Fires 1 Year Later,” Jan. 7, 2026.2. UCLA Anderson Forecast, “Economic Impact of the Los Angeles Wildfires,” updated Mar. 3, 2025.
02 / Why the Problem Exists
The building materials industry is structurally broken.
The materials inside most American homes haven't fundamentally changed in over a century — flammable by design, embedded with carcinogens, and difficult to recycle. Three forces are now converging on the same answer.
Buildings Burn
The 2025 Palisades and Eaton fires destroyed nearly 16,000 structures — the costliest wildfire event in U.S. history. Insurance carriers are exiting California, Florida, and Louisiana.
Toxic by Default
Formaldehyde resins, silica dust, and mold are embedded in materials contractors handle daily and families live inside. EPA pressure is tightening; clean alternatives remain scarce at scale.
Dirtiest Industry on Earth
Building materials account for ~23% of global CO₂ emissions. The take-make-dispose model sends millions of tons to landfills. Forestry waste that should be feedstock is burned instead.3,4,53. UN Environment Programme, Building Materials and the Climate, 2023.4. U.S. EPA, Sustainable Management of Construction and Demolition Materials.5. U.S. Forest Service, “FireBox and CharBoss: An Alternative to Open Burning of Woody Biomass,” 2024.
EPA regulation, ESG-driven procurement, domestic reshoring — every force independent, all pointing the same direction. None had a viable commercial alternative until CERLOS®.
Inside every American home
The same flammable, formaldehyde-laden materials — wrapped around the people who live there.
03 / The Solution
First-of-a-kind (FOAK) technology developed to address fire, toxicity, and environmental impact — simultaneously.
CERLOS® is a proprietary low-carbon mineralization technology that fills the pores of wood fibers with inorganic mineral at the cellular level — creating a hybrid material with the workability of wood and the durability of rock.
CERLOS® Factory #1 will produce CERLOS® siding — the first product using a mineralization science that did not exist before this technology was developed.
Nature's analog. Petrified wood forms when mineral replaces organic fiber over millennia. CERLOS® achieves a similar transformation in minutes.
01
Fireproof by Design
Class A fire-rated. Will not ignite. Tested to ASTM E2768. Built for protection insurers can underwrite.
02
Healthy & Safe for People
Zero carcinogens. No formaldehyde. No silica dust. Safe to install without respirators. Tested to ASTM G21.
03
Circular for the Planet
Waste biomass carbon is permanently sequestered. Net Zero CO₂ in production.
04
Outperforms Alternatives
Fire-resistant, mold-resistant, termite-resistant, recyclable and no toxins all in one material. At the same price point or less.
05
Protected by IP
4 patents filed, 2 more to be filed. $30M+ and 15 years of R&D since founding in 2011. Exclusive IMAL PAL equipment IP assigned.
06
Built, Not Theorized
The technology is developed, tested, and validated. CERLOS® Factory #1 is the first commercial-scale production facility.
Proof · Fire Test
Direct flame. No combustion. No toxic smoke.
CERLOS® under direct torch — the mineralized fiber refuses to ignite while other sidings would already be feeding the fire.
04 / Why Now
The last material to rewrite an entire industry was plastic.
Plastic did not improve existing materials — it replaced them. CERLOS® is making the same category-level move in building materials. The forces driving the opportunity are converging right now.
01
A $250–$275B WILDFIRE WAKE-UP CALL
The January 2025 LA fires destroyed nearly 16,000 structures and caused $250–$275B in economic damage. Insurers are exiting entire states. Fire-rated materials are now increasingly mandated.
02
EPA Regulation Tightening
Formaldehyde and silica dust — known carcinogens embedded in conventional building materials — are under accelerating regulatory pressure. Non-toxic materials are needed.
03
ESG Procurement Reshaping the Industry
Major homebuilders face increasing pressure to specify materials meeting tightening environmental and health standards. CERLOS® is designed to meet or exceed them.
04
First Factory, First Mover
CERLOS® Factory #1 is the first commercial-scale facility for this material anywhere in the world. The ground floor is open now — ahead of operational milestones and facility output expansion.
CERLOS® Factory #1 · Texas
Domestic production. Domestic distribution. Domestic demand.
Workability in motion
CLIP 01
CLIP 02
CLIP 03
CLIP 04
05 / The Economic Opportunity
A $20B U.S. market. 62% gross margins. A model built to scale from one line to five.
The global panels, roofing, and siding market is $480B. The U.S. siding and fascia market is $20B annually.66. The Freedonia Group Annual Report 2024 (see www.FreedoniaGroup.com). CERLOS® Factory #1 begins with siding — and at full five-line capacity, is designed to capture roughly 2% of the U.S. siding market from a single facility.
Total Capitalization
$62M
Projected Year 2 Revenue / Line
$81.9M
Projected Gross Margin at Scale
62%
Projected EBITDA Margin at Scale
47%
Projected Revenue at Full Capacity
$409.5M (5 lines, Year 6)
Investor Terms
Common Non-Voting units · time-based and volume-based bonus units available
Offering Structure
Reg CF · Accredited & Non-Accredited
Minimum Investment
US $1,000 (+ 3.5% processing fee)
All financial projections are proforma estimates based on confirmed offtake pricing and design capacity assumptions. They are not guarantees of future results.
Revenue Scaling — Projected
$81.9M per line, scaling to $409.5M at full capacity
Gross Margin
0%
EBITDA Margin
0%
06 / Investor Terms
For Reg CF
Common Non-Voting units
Minimum Investment
US $1,000
+ 3.5% investor processing fee
Per unit price
$1.00
Offering Type
Reg CF
Maximum Raise
$5,000,000
Open to accredited and non-accredited investors, subject to Regulation CF investment limits. Non-accredited investors are limited based on annual income or net worth.
1. Time-Based Bonus units
Rewards early investors with additional units in the first 60 days of the offering.
- Days 31-60 (expires Oct. 25th, 2026):10% bonus units
- Remainder of offering:5% bonus units
2. Volume-Based Tiers
Rewards investors based on the size of their commitment.
- $1,000–$4,999: 2.5% bonus units
- $5,000–$9,999: 5% bonus units
- $10,000–$24,999: 8% bonus units
- $25,000–$49,999: 10% bonus units
- $50,000–$99,999: 12% bonus units
- $100,000+: 15% bonus units
07 / Proof + Credibility
The technology is tested. The output is pre-sold. The production is committed.
01
Proprietary Material Platform
02
ASTM-Tested Performance
03
IMAL PAL Production Line
04
Pre-Sold to AIFP Distribution
08 / Leadership
Leadership with the experience to execute.
CERLOS® Factory #1 is led by a team with deep experience in materials science, commercial manufacturing, and scaling first-of-a-kind production facilities.
Joe Ross, left, Robert Bedard, right
Robert Bedard is the Founder and Chairman of the Board. For more than 15 years, he served as the lead investor driving the science, research, and development behind CERLOS®. A visionary entrepreneur and business builder, Robert has played a pivotal role in transforming innovative concepts into commercially viable products and scalable business ventures.
As the Founder, he has built a reputation for identifying emerging opportunities, assembling high-performance teams, and transforming ambitious concepts into commercially viable businesses.
Robert is the driving force behind the development and commercialization of CERLOS®, a next-generation building material. His leadership has guided CERLOS® from concept to market readiness, combining innovative materials science with scalable manufacturing strategies to create a product positioned to redefine building standards.
Known for his strategic vision and ability to anticipate market trends, Robert has consistently demonstrated the foresight to develop disruptive products that meet evolving customer needs while creating long-term value for stakeholders. His blend of entrepreneurial determination, operational expertise, and investor-focused leadership has enabled him to forge strategic partnerships, attract capital, and advance breakthrough technologies from ideas to implementation.
Las Vegas R&D lab
Robert Bedard and Dylan Tinker with CERLOS® siding.
09 / RISK CLARITY
EVERY INVESTMENT CARRIES RISK.
HERE'S HOW WE HAVE MITIGATED OURS
01
MANUFACTURING SCALE-UP RISK
First commercial-scale facility for this material. Mitigated by the IMAL PAL partnership — a global leader in fiber-based panel production lines — with a 100% scale-up commitment and exclusive equipment IP assigned to the Company.
02
MARKET ADOPTION RISK
New materials require builder education and supply chain integration. Mitigated by the AIFP distribution agreement: its network includes D.R. Horton, Lennar, Pulte, Home Depot, and Lowe's — and they have committed to 100% of CERLOS® Factory #1's output.
03
COMPETITIVE LANDSCAPE RISK
The fire-safe, non-toxic category is forming. Moat: $30M+ in R&D, 4 filed patents, trade secrets, the exclusive IMAL PAL IP assignment, and 15 years of development that cannot be quickly replicated.
04
TIMELINE TO FULL CAPACITY RISK
Ramp from 1 to 5 lines over six years. Additional lines are designed to be funded through retained earnings rather than returning to investors for additional capital.
10 / Investor Role
The moment before the scale.
The hard part is done. The technology is built. The IP is filed and expanding. The output is pre-sold. The production partner is committed. What comes next is execution — and that is where investor capital becomes the critical input.
11 / FAQ
Investor Discussion
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